Welcome
Hey, I'm Arman! I'm the mood-lifter behind the music. Jazz, funk, folk fan.
New Releases
Selected work
Thirsty Arab (Tales of Scheherazade)
Project Happy N24 - Happy New Year 2024
AI Race
RECENT RELEASES
Montreal Heist: Criminal Case #68
“Criminal Case n68” is a musical crime story, it is an album containing four songs: Rolling Buzz where the old gang gets together when they hear a buzz about the new venture. The second song is Underground, here the gang plans the heist. Third is Morning, this song starts from an ordinary morning and ends with the robbery action, and finally, Criminal Case 68, where the afterfact investigation happens.
https://ffm.to/criminal_case_68
Album: Criminal Case N68
Artist/Composer: Arman Ayva
Release Date: March 1, 2023
My Favs
Arman Ayva’s “Thirsty Arab (Tales of Scheherazade)”
Thirsty Arab (Tales of Scheherazade) invites us to embark on a musical journey beyond boundaries, transcending the constraints of a single
Armenian music, rooted in a rich cultural history, now blends with jazz. This fusion combines traditional Armenian melodies with the improvisational and harmonic complexities of jazz. It preserves the emotive depth of Armenian tunes while integrating the rhythmic and harmonic explorations of jazz, creating a contemporary yet authentic musical expression that resonates with both the past and the present. #jazz #folk #armenian #armangrooves.
Smooth No1
A blend of folk funk and jazz, easy to listen to and get energy
Follow on Audiomack
This charming album is crafted with the intention of creating a soothing and enjoyable musical experience for children before bedtime. The music incorporates acoustic elements, bringing warmth and a gentle atmosphere to the listener’s ears. The infusion of jazz-pop adds a playful and rhythmic dimension, making it engaging for kids while maintaining a relaxing ambiance suitable for bedtime.
Check me out on Bandcamp
Long for Joy 6 on 8 by Arman Ayva – Description: A melodious track blending rhythmic beats with soulful melodies, creating an atmosphere of joy and contemplation.
Arman Ayva – Topic on Youtube
Thirsty Arab (Tales of Scheherazade)
The music tells a story that is open to interpretation, inviting us to craft our own imaginative narrative. Imagine this: In the vast, unforgiving desert, an Arab merchant and skilled storyteller finds himself lost beneath the blazing sun. With his camel, laden with precious goods, he has ventured too far from the known paths. His water supply dwindles to a mere trickle, and despair settles over him like a relentless sandstorm.
As the merciless sun threatens to claim him, the merchant falls to his knees and whispers a desperate prayer for salvation. And in that moment, as if in response to his plea, a shimmering figure appears before him. It is a Jinn, a mystical being of smokeless fire.
Smooth No 1
Indulge in the enchanting world of ‘Harmonious Fusion: Smooth Jazz Infused with Folk Elegance.’ This captivating musical blend takes you on a sophisticated journey, where the soulful allure of smooth jazz intertwines seamlessly with the timeless charm of folk melodies. Immerse yourself in the rich tapestry of harmonies, where each note tells a story of refinement and grace. The fusion of these two genres creates a unique sonic landscape that is both soothing and invigorating. Let the elegant synergy of smooth jazz and folk transport you to a realm where musical boundaries dissolve, leaving only the pure essence of harmonious beauty.
Tashitushi
Embark on a musical journey filled with the radiant spirit of our ‘Joyful Jazz-Folk’ track. Let the uplifting melodies and vibrant harmonies guide you through moments of pure joy and warmth. This fusion of jazz and folk invites you to embrace the beauty of life with each delightful note. Allow the music to paint a canvas of positivity and serenity, creating a space where joy resonates in every chord. Enjoy the blissful experience of ‘Joyful Jazz-Folk’!
The Bride from North
Introducing our debut musical masterpiece, an eclectic fusion of jazz, folk, and funky grooves that transcends genres and captivates the senses. Immerse yourself in the harmonious blend of soulful melodies, rhythmic beats, and lyrical storytelling. This inaugural album is a testament to our artistic journey, inviting you on a sonic adventure where each track unveils a unique facet of our musical identity. Join us as we embark on this enchanting exploration of sound, marking the beginning of a musical legacy that promises to resonate with diverse audiences. Experience the magic of our first published album, where the timeless allure of jazz meets the soulful resonance of folk and the infectious energy of funky grooves
Cultural Shock
“Cultural Shock” is a vibrant and dynamic jazz composition that embodies the essence of playfulness, drive, and surprise. The music pulsates with an infectious energy, immediately capturing the listener’s attention. The playful nature of the composition is reflected in the lively and unpredictable interactions between the instruments.
Surprises are woven seamlessly into the fabric of the composition, manifesting as unexpected twists and turns in the melody, sudden shifts in dynamics, and surprising instrumental solos. These surprises add an element of spontaneity and excitement, ensuring that the music remains fresh and engaging from start to finish.
Chasing a Ghost
The presence of the bass guitar throughout the piece provides a solid foundation, anchoring the composition with a rhythmic pulse. The bass line contributes to the overall sense of happiness, injecting a lively and buoyant energy into the music.
The intermittent use of the electric guitar adds a touch of complexity and intrigue to “Chasing a Ghost.” The guitar’s presence, though partial, introduces dynamic elements and perhaps explores melodic nuances, enhancing the overall texture of the composition.
Percussion instruments play a consistent role throughout, contributing to the rhythmic drive of the music. The percussion adds an element of excitement, propelling the listener forward and complementing the happiness conveyed by other musical elements
RECENT RELEASES
Montreal Heist: Criminal Case #68
“Criminal Case n68” is a musical crime story, it is an album containing four songs: Rolling Buzz where the old gang gets together when they hear a buzz about the new venture. The second song is Underground, here the gang plans the heist. Third is Morning, this song starts from an ordinary morning and ends with the robbery action, and finally, Criminal Case 68, where the afterfact investigation happens.
https://ffm.to/criminal_case_68
Album: Criminal Case N68
Artist/Composer: Arman Ayva
Release Date: March 1, 2023
Happy Bundle is out
Explore the soulful world of jazz with Arman Ayva’s latest musical masterpiece, ‘Happy Bundle.’ Immerse yourself in the enchanting melodies and rhythmic bliss that define this new jazz music release. Scheduled to captivate your senses on Feb 1st, Arman Ayva invites you on a journey through ‘Happy Bundle,’ a collection that promises to uplift your spirit and leave you with a musical experience like no other. Artist: Arman Ayva Release Date: February 1st
Jazz Folk Funk Beats and drums, you name it. There are no constraints to the imagination.
Save the “Funky Jazz Mood Lifter” Playlist
Modern Jazz on Reverbnation
Explore a fresh blend of jazz, funk, and folk for an uplifting musical experience with a modern Armenian jazz composer. I am sure you know me since you are here, if not that is just perfect :). You will have plenty of time to discover me and my music here. Just stick around a bit.
Introduction to My Jazz: A Seamless Transition from Classical to Groovy Music
“Happy Bundle” Album – Happy Jazz Music By Arman Ayva Released
Join Me on My Musical Journey: Become a Patreon for Just $2 a Month!
Elevate Your Mood with Our Curated Playlist – Save Now for Positive Vibes!
Arman Ayva – Topic on Youtube
Thirsty Arab (Tales of Scheherazade)
The music tells a story that is open to interpretation, inviting us to craft our own imaginative narrative. Imagine this: In the vast, unforgiving desert, an Arab merchant and skilled storyteller finds himself lost beneath the blazing sun. With his camel, laden with precious goods, he has ventured too far from the known paths. His water supply dwindles to a mere trickle, and despair settles over him like a relentless sandstorm.
As the merciless sun threatens to claim him, the merchant falls to his knees and whispers a desperate prayer for salvation. And in that moment, as if in response to his plea, a shimmering figure appears before him. It is a Jinn, a mystical being of smokeless fire.
Smooth No 1
Indulge in the enchanting world of ‘Harmonious Fusion: Smooth Jazz Infused with Folk Elegance.’ This captivating musical blend takes you on a sophisticated journey, where the soulful allure of smooth jazz intertwines seamlessly with the timeless charm of folk melodies. Immerse yourself in the rich tapestry of harmonies, where each note tells a story of refinement and grace. The fusion of these two genres creates a unique sonic landscape that is both soothing and invigorating. Let the elegant synergy of smooth jazz and folk transport you to a realm where musical boundaries dissolve, leaving only the pure essence of harmonious beauty.
Tashitushi
Embark on a musical journey filled with the radiant spirit of our ‘Joyful Jazz-Folk’ track. Let the uplifting melodies and vibrant harmonies guide you through moments of pure joy and warmth. This fusion of jazz and folk invites you to embrace the beauty of life with each delightful note. Allow the music to paint a canvas of positivity and serenity, creating a space where joy resonates in every chord. Enjoy the blissful experience of ‘Joyful Jazz-Folk’!
The Bride from North
Introducing our debut musical masterpiece, an eclectic fusion of jazz, folk, and funky grooves that transcends genres and captivates the senses. Immerse yourself in the harmonious blend of soulful melodies, rhythmic beats, and lyrical storytelling. This inaugural album is a testament to our artistic journey, inviting you on a sonic adventure where each track unveils a unique facet of our musical identity. Join us as we embark on this enchanting exploration of sound, marking the beginning of a musical legacy that promises to resonate with diverse audiences. Experience the magic of our first published album, where the timeless allure of jazz meets the soulful resonance of folk and the infectious energy of funky grooves
Cultural Shock
“Cultural Shock” is a vibrant and dynamic jazz composition that embodies the essence of playfulness, drive, and surprise. The music pulsates with an infectious energy, immediately capturing the listener’s attention. The playful nature of the composition is reflected in the lively and unpredictable interactions between the instruments.
Surprises are woven seamlessly into the fabric of the composition, manifesting as unexpected twists and turns in the melody, sudden shifts in dynamics, and surprising instrumental solos. These surprises add an element of spontaneity and excitement, ensuring that the music remains fresh and engaging from start to finish.
Chasing a Ghost
The presence of the bass guitar throughout the piece provides a solid foundation, anchoring the composition with a rhythmic pulse. The bass line contributes to the overall sense of happiness, injecting a lively and buoyant energy into the music.
The intermittent use of the electric guitar adds a touch of complexity and intrigue to “Chasing a Ghost.” The guitar’s presence, though partial, introduces dynamic elements and perhaps explores melodic nuances, enhancing the overall texture of the composition.
Percussion instruments play a consistent role throughout, contributing to the rhythmic drive of the music. The percussion adds an element of excitement, propelling the listener forward and complementing the happiness conveyed by other musical elements.
Instrumental music for TV
Instrumental music for TV and ads varies widely depending on the mood, target audience, and message of the advertisement. Here are some common types of instrumental music used in TV commercials and ads:
Upbeat and Energetic: Often used for commercials promoting products related to sports, fitness, food, and beverages. This type of music features lively rhythms, catchy melodies, and often includes instruments like drums, electric guitars, and brass sections.
Corporate and Inspirational: Ideal for ads that aim to inspire or evoke a sense of motivation and positivity. This music usually features piano, strings, and light percussion. It’s commonly used for commercials related to technology, finance, and lifestyle products.
Ambient and Atmospheric: Used for ads that want to create a calm and tranquil atmosphere. This type of music often includes synthesizers, pads, and ambient textures. It’s suitable for ads promoting wellness products, relaxation, and luxury items.
Cinematic and Epic: Often employed for ads that aim to create a sense of grandeur or adventure. This music features orchestral arrangements, powerful percussion, and dramatic melodies. It’s commonly used for movie trailers, video games, and high-end products.
Jingles and Branding: Some ads use custom-made jingles or musical themes to help establish brand recognition and memorability. These jingles are short, catchy melodies that repeat throughout the advertisement and are often associated with a specific product or company.
Seasonal and Holiday Music: During festive seasons like Christmas or holidays, ads often incorporate instrumental versions of traditional holiday songs or original compositions that evoke the spirit of the season.
When selecting instrumental music for TV and ads, it’s essential to consider the target audience, brand identity, and the emotional response you want to evoke from viewers. Additionally, licensing and copyright considerations should also be taken into account when using music for commercial purposes.
The synchronization (sync) process, in the context of music for TV and ads, refers to the selection and integration of music into visual media such as television commercials, films, video games, and online content. Here’s a breakdown of the sync process:
Understanding the Creative Brief: The sync process typically begins with a creative brief provided by the client or advertising agency. The brief outlines the objectives, target audience, brand identity, message, and other key elements of the project. Understanding this brief is crucial for selecting music that aligns with the overall vision of the advertisement.
Music Selection: Based on the creative brief and the desired emotional response, the music supervisor or composer selects potential tracks that fit the mood, tone, and style of the advertisement. This may involve searching through music libraries, licensing platforms, or commissioning original compositions.
Licensing and Clearances: Once suitable music tracks are identified, the next step is to obtain the necessary licenses and clearances for their use in the advertisement. This involves negotiating with music publishers, record labels, and rights holders to secure the appropriate permissions and usage rights.
Editing and Timing: The selected music track is then edited to match the timing and pacing of the visual content. This may involve cutting, looping, or rearranging sections of the music to synchronize with specific moments or scenes in the advertisement.
Mixing and Mastering: The audio engineer mixes and masters the music track to ensure that it sounds polished and balanced when played alongside the dialogue, sound effects, and other audio elements in the advertisement. This process may involve adjusting levels, equalization, compression, and other audio processing techniques.
Final Approval: Once the music has been synchronized with the visual content and mixed to satisfaction, the final version of the advertisement is presented to the client or advertising agency for approval. Any necessary revisions or adjustments are made based on feedback before the advertisement is finalized for distribution.
Throughout the sync process, collaboration and communication between the creative team, music supervisors, composers, audio engineers, and clients are essential to ensure that the final advertisement effectively conveys the intended message and resonates with the target audience.
The A&R (Artist and Repertoire) role plays a significant part in the music sync process, especially in the context of selecting music for TV and ads. Here’s how the A&R role fits into the process:
Scouting and Discovery: A&R professionals are responsible for scouting and discovering new and emerging artists whose music may be suitable for synchronization opportunities. They attend live performances, listen to demos, and keep abreast of trends in the music industry to identify potential talent.
Artist Development: A&R professionals work closely with artists and songwriters to develop their sound, style, and repertoire. They provide feedback, guidance, and support to help artists refine their music and enhance their commercial appeal, making them more attractive candidates for synchronization opportunities.
Music Selection and Curation: A&R professionals play a key role in selecting music tracks that are suitable for TV commercials, films, and other visual media. They leverage their expertise and industry connections to identify tracks that align with the creative brief and resonate with the target audience.
Licensing and Negotiation: A&R professionals negotiate licensing deals and secure clearances for the use of music in advertisements. They liaise with music publishers, record labels, and rights holders to ensure that all necessary permissions and usage rights are obtained in accordance with legal requirements.
Creative Collaboration: A&R professionals collaborate closely with advertising agencies, music supervisors, composers, and other stakeholders involved in the sync process. They contribute their insights and expertise to help shape the musical direction of the advertisement and ensure that the selected music enhances the overall impact and effectiveness of the campaign.
Talent Management: A&R professionals often serve as liaisons between artists, songwriters, and the advertising industry. They help artists navigate the complexities of the sync process, advocate on their behalf, and facilitate productive relationships with advertising agencies and other stakeholders.
In summary, the A&R role is integral to the music sync process, as A&R professionals play a vital role in scouting talent, curating music selections, negotiating licensing deals, and facilitating creative collaboration between artists and advertisers. Their expertise and industry knowledge help ensure that the right music is chosen to enhance the impact and effectiveness of advertisements across various media platforms.
Harmonizing Traditions and Modernity: The Musical Odyssey of Arman Ayva, Jazz Producer Extraordinaire
In the dynamic realm of jazz music, Arman Ayva stands as a beacon of creativity, seamlessly blending traditional influences with modern beats. Hailing from Laval, this music producer has been making significant strides in the industry, enchanting audiences with his innovative approach to jazz. Ayva’s journey mirrors the rich musical tapestry of Montreal, a city known for nurturing diverse talents. As a jazz funk musician, he infuses his compositions with the soulful rhythms that characterize the local scene. The fusion of his Laval roots and Montreal’s vibrant musical culture is evident in every note, creating a unique sonic experience that captivates listeners. Embracing the spirit of a new jazz artist in Montreal, Arman Ayva explores uncharted territories within the genre. His work reflects a commitment to pushing boundaries and redefining the traditional notions of jazz. Through his artistry, Ayva not only pays homage to the city’s jazz legacy but also contributes to the evolution of the genre, carving out a space for himself as a trailblazing figure. As a modern Armenian jazz composer, Ayva brings his cultural heritage to the forefront, infusing his compositions with the rich tapestry of Armenian musical traditions. The result is a harmonious blend that transcends geographical boundaries, offering a global audience a taste of the cultural diversity that defines his identity. With his tracks gaining popularity on Spotify, Arman Ayva is establishing himself as a noteworthy new jazz musician. His catalog showcases a fresh perspective on the genre, drawing in listeners with its unique melodies and thoughtful arrangements. Ayva’s presence on the platform is a testament to the digital age’s ability to amplify and democratize the reach of talented artists. For those eager to tune in, Montreal’s jazz music radio provides a gateway into Ayva’s musical universe. The city’s radio waves carry the enchanting sounds of this jazz producer, offering a curated selection of his work alongside other local talents. It’s a testament to Montreal’s commitment to fostering a thriving jazz community, where artists like Arman Ayva find a platform to share their craft with the world. In conclusion, Arman Ayva’s musical journey encapsulates the essence of a jazz producer who transcends boundaries. From his roots in Laval to the bustling jazz scene of Montreal, Ayva’s fusion of tradition and modernity paints a vivid sonic landscape. As a jazz musician on Spotify and a contributor to Montreal’s jazz music radio, he invites listeners to join him on a melodic expedition, where the past and present harmonize in the timeless language of jazz.